Choice Symposium 2026

The 13th Triennial Invitational Choice Symposium will take place in beautiful Vail, Colorado—a stunning mountain destination that offers memorable activities, breathtaking views, and the perfect backdrop for inspiring ideas and deep conversations. The Choice Symposium brings together leading scholars from across disciplines to advance the study of human choice behavior and decision making. Designed to foster deep, generative conversations, the symposium features a set of parallel workshops, each centered on a well-defined theme.

Conference Registration: If you are a participant in one of the accepted session, please register for the conference using this link.

Accommodations: The conference and conference events will take place across three neighboring properties.

• Access our discounted room block at The Hythe using this link.

• Access our discounted room block at Antlers using this link.

• Book a discounted room at Lionsquare Lodge by calling the reservation team at 850-466-8882 and using Group ID: COVAGRP2211 (University of CO, Boulder Choice Symposium 2026 Group)

Transportation: If you are flying into Denver, pre-arranging ground transportation to Vail is highly recommended. Epic Mountain Express offers shuttle service from the airport to the hotel. Other recommended transportation vendors can be found in this document. Renting a car is also an option for those who like to drive.

Journal Partner: Accepted workshops teams are invited to submit a manuscript to be considered for publication in Marketing Letters in partnership with the Choice Symposium.

The 13th Triennial Invitation Choice Symposium in Vail, Colorado is hosted by the Leeds School of Business at the University of Colorado Boulder and co-chaired by Alix Barasch, Nicholas Reinholtz, Amit Bhattacharjee, and Phil Fernbach.